About
The operator + the product
Meet Mike
The builder
I'm Mike Matthews, founder of Matthews Automation LLC in Marietta, Georgia. I help service businesses across the US improve inquiry handling, estimate follow-up, and repeated office work. I build custom workflows, with Hank, our AI phone receptionist, as one possible tool in an agreed engagement.
I built my own back office — one portal that consolidates revenue tracking, deployment management, scheduled AI workflows, and recurring admin tasks into a single automated system. It's not a demo. It runs every day, replacing what would otherwise be a dozen disconnected tools and several hours of manual work each week.
That experience — actually shipping and depending on systems I built myself — is what separates this work from a consultant who's only ever built decks. When I look at your operation, I'm looking for the same things I look for in my own: failure points, redundant steps, and every place where a human is doing work a system should be doing.
My background in fraud analysis sharpened a particular instinct: catch the failure before it becomes a problem. A poorly designed workflow doesn't just waste time — it creates liability, missed follow-ups, and revenue left on the table. I build for resilience, not just speed.
The result is a shop run by an operator, not a slide deck.
By the numbers
Around Atlanta
Georgia Roofing Contractors Association
I spent the morning at the 2026 Annual Scholarship Golf Tournament with Georgia roofing contractors and the companies that supply them.
Read the full story
I’m based in Marietta and build systems for service businesses. Meeting people in the trades is part of getting to know the businesses I want to work with.
Photos from my visit as an attendee.
Around Atlanta
IEC Atlanta & Georgia
I went to the grand opening, met local electrical contractors, and toured the training space.
I’m based in Marietta and build systems for service businesses. Meeting people in the trades is part of getting to know the businesses I want to work with.
Photos from my visit as an attendee.
Meet Hank
The receptionist
Hank is our AI receptionist and one tool we can include when answering calls is part of the problem. You do not have to buy Hank to work with us. Phone intake, qualification, routing, booking, and notifications depend on supported systems and the agreed scope, with human handoffs for exceptions.
He works the night shift. He works weekends. He works while you're under a sink, on a roof, or behind a windshield. Just dependable, plain-spoken help — the kind every shop wishes they could afford to hire.
Call Hank yourself at (470) 467-7724.
Method
How I work
The scope determines the timing. We agree on the workflows, access, milestones, testing and team handoff before launch. Management and improvements have their own agreed coverage.
01
We discuss one recurring workflow, the systems involved and the people who own it. We establish fit and a useful next step before proposing a paid pilot with a written scope.
02
The operations pilot has a paid, written scope. Deliverables, price, milestones, acceptance checks, human fallback and support responsibilities are agreed before work starts. Additional work requires an agreed change.
03
Everything is documented and transferred. On an automation build you own what I build outright and you're not dependent on me to keep it running. On Hank, you own your data, your transcripts and your persona and can export all of it any time; Hank itself stays licensed rather than sold. Line-by-line breakdown on the before-you-sign page.
Ready to start?
The first conversation identifies the problem and whether we are a useful fit. Scope, pricing and the next step are agreed before any implementation starts.